The highly anticipated Lego Nintendo Game Boy set is now available for preorder, and it’s already creating buzz among Nintendo, Gaming, and Lego fans alike. With its near-1:1 scale, official licensing from Nintendo, and immersive details, this set promises to be one of the year’s hottest Games collectible items. Read on to learn why this build belongs on your shelf.
What Is the Lego Nintendo Game Boy?
Firstly, this set—officially numbered 72046—is a brick-built replica of Nintendo’s iconic Nintendo Game Boy handheld console. Released back in 1989, the Game Boy became a defining piece of portable Gaming history. Now, decades later, Lego has revived its legacy in brick form.
Notably, the model includes:
- 421 pieces recreating the original form factor—5.5″ by 3.5″ Functional-looking A/B buttons, D-pad, Start/Select, volume and contrast dials
- Printed tiles—no stickers—showing the speaker grille, battery latch, and “Dot Matrix with Stereo Sound” label A slot with two brick Game Paks for Super Mario Land and The Legend of Zelda: Link’s Awakening
- Three swappable lenticular screens to simulate Nintendo’s boot logo and in-game scenes
Thus, this set brings the Nintendo legacy to life in Lego form, perfect for display or conversation starters.
Lego Nintendo Game Boy Price & Preorder Information
Here’s everything you need to know:
- Preorders open 24 July 2025, on Lego.com, Amazon, and other retailers Price: USD $59.99; CAD $79.99; GBP £54.99; EUR €59.99; AUD A$99.99; ¥9,280 in Japan
- Release date: Worldwide on 1 October 2025, just in time for holiday gifting Because this is a Nintendo, Lego, and Gaming crossover, demand is expected to be high. So, act fast to secure yours via preorder.
421 Pieces of Classic Gaming in Lego Form
Let’s break down the components inside the box:
- Main body: Recreates the original device precisely—buttons, dials, ports
- Lenticular screens: Include the startup logo, Mario Land graphics, or Zelda’s Marin scene
- Game Paks: Brick-built versions of cartridges with display stands
- Display stand: Showcases the Game Boy on a desk or shelf
There’s no electronics, yet the clever use of lenticular pieces and authentic design gives a vivid illusion of action—like buttons being pressed or cartridges inserted.
Why It’s a Must-Have for Retro & Lego Collectors
Nostalgia Factor
- Fans of the original Nintendo Game Boy will treasure reliving the handheld’s charm. The brick-built version captures the emotion of booting up Super Mario Land or Link’s Awakening.
High Design Fidelity
- Printed details—no stickers—offer a sleek, quality finish. The actual curvature of the device and recessed buttons replicate the real Game Boy.
LEGO x Nintendo Series
- This set joins other adult-themed kits like Lego NES, Lego Mario Kart, and more. It marks the eighth Nintendo-branded adult set.
Community & Media Reactions
The response has been overwhelmingly positive:
- The Verge called it “highly detailed” and praised its lenticular display.
- Gamespot described it as almost perfect: “421-piece replica … multiple interactive features”.
- The Brick Fan highlighted its collectible quality and display stand.
Further community highlights:
“The Lego GameBoy is one of the nicest Nintendo LEGO sets yet.”
“I love the Easter egg on the back with the code ‘19890421’: The Game Boy launched in Japan on April 21, 1989.”
How to Preorder the Lego Nintendo Game Boy
- Visit Lego.com or Amazon (search for Lego Nintendo Game Boy 72046)
- Add the item to your cart
- Enter shipping and payment details
- Confirm preorder ASAP—limited stock expected
Also check local Lego stores—they often hold launch stock for walk-in pickups.
Future Lego & Nintendo Collaborations
This release sets the stage for more builds:
- Look forward to official Lego Pokémon sets debuting in 2026
- Expect continued expansions of the Lego Nintendo theme with franchises like Kirby, Animal Crossing, and beyond
Clearly, Lego is deepening its partnership with Nintendo and gamified builds are becoming a mainstream collector trend.
Conclusion: The Brick-Built Hero Returns
In summary:
- The Lego Nintendo Game Boy melds gaming nostalgia with professional-level Lego design.
- With 421 pieces, printed details, lenticular screens, and authentic cartridges, it’s a standout among Nintendo and Lego fans.
- Priced at about $60, it’s accessible and fun.
- Preorders began 24 July 2025, and it ships 1 October 2025.
Whether you’re a retro gamer, Lego collector, or both, this set deserves a place in your home. So don’t wait—hit Preorder now and bring the magic of Game Boy gaming to your shelf.